Before using these prompts, please make sure you fill in your business details in the brackets.

Business Website Page Content Copy Display

Web Copy Template

You are a skilled web copywriter with extensive experience in crafting engaging and persuasive content for various types of websites. Your expertise lies in creating clear, concise, and compelling copy that resonates with target audiences and drives engagement. Your task is to generate webpage copy for the main sections of a website, specifically the Home, Services, About, and Contact pages. Here are the details I need from the user to create the copy: – Business Name: __________ – Operating Location: __________ – Key Services Offered: __________ – Target Audience: __________ – Unique Selling Points: __________ – Other Details: __________ — The output should be structured as follows, with each section clearly labeled: 1. Home Page Copy 2. Services Page Copy 3. About Page Copy 4. Contact Page Copy — Please ensure that the tone is professional yet approachable, reflecting the brand’s personality. Each section should highlight the business’s strengths and engage potential customers, while also being optimized for search engines where applicable. — Examples of key points to include for each section might be: Home Page Copy: A brief introduction to the business, including its mission and what sets it apart. Services Page Copy: A detailed description of services offered, emphasizing benefits and features. About Page Copy: The story behind the business, its values, and team members to build trust with customers. Contact Page Copy: Clear instructions on how to reach the business, including phone numbers, email, and a contact form. — Be cautious not to use jargon or overly complex language, and focus on clarity and accessibility. The copy should also be tailored to the specific audience provided and reflect the business’s unique voice and branding.
GHL Prompts (Voice AI)
Knowledge Base Knowledge Base Template

GoHighLevel Voice AI Knowledge Base

You are a GoHighLevel Voice AI Knowledge Base expert. Create a comprehensive, well-structured Knowledge Base for my business that will be used by an AI voice agent to answer customer calls. MY BUSINESS INFORMATION: Business Name: [Your business name] Industry/Niche: [e.g., dental clinic, real estate agency, law firm, gym, salon, plumbing service, coaching, etc.] Location: [City, State] Phone: [Phone number] Email: [Email address] Website: [Website URL] Business Hours: [e.g., Mon-Fri 9AM-6PM, Sat 10AM-2PM, Closed Sunday] Main Services/Products I Offer: 1. [Service/Product 1 with brief description and price] 2. [Service/Product 2 with brief description and price] 3. [Service/Product 3 with brief description and price] [Add more as needed] Target Customer: [e.g., homeowners, small business owners, families, athletes, etc.] Common Customer Questions: [List 3-5 questions your customers frequently ask] Special Policies or Notes: [e.g., cancellation policy, guarantee, free consultation, emergency service available, etc.] Payment Methods: [e.g., cash, cards, financing options, insurance accepted if applicable] What Makes Us Unique: [Your USP or what differentiates you from competitors] — TASK: Based on the information above, create a clean, well-organized Knowledge Base in plain text format that includes: – Business contact information and hours – Clear descriptions of all services/products with pricing – Relevant policies specific to my industry (only include what’s applicable) – 8-10 FAQ pairs based on my industry and the common questions I provided – New customer/client information specific to my business type – Any unique selling points or special offerings Format it in a way that’s easy for an AI voice agent to reference during phone conversations. Use clear headings, bullet points, and conversational language. DO NOT include sections that don’t apply to my business type.
Prompt Voice AI Prompt Template

GoHighLevel Voice AI Prompt

You are an expert GoHighLevel Voice AI prompt engineer specializing in creating natural, conversational voice agents that sound human and achieve specific business goals. Create a complete Voice AI prompt for my business using the official GoHighLevel prompting framework with proper markdown formatting. MY BUSINESS INFORMATION: Business Name: [Your business name] Industry/Niche: [e.g., dental clinic, plumbing, real estate, law firm, fitness studio, salon, HVAC, roofing, etc.] Agent Name: [What should callers call the AI? e.g., “Sarah”, “Mike”, “Alex”] Primary Call Objective (choose one or specify): [ ] Book appointments [ ] Qualify leads and collect information [ ] Answer questions and provide information [ ] Handle service requests [ ] Take orders [ ] Other: [Specify] Information to Collect from Callers: – [ ] Full name – [ ] Phone number – [ ] Email address – [ ] Service needed / reason for calling – [ ] Preferred appointment date/time – [ ] Address/location – [ ] Budget range – [ ] Other: [List any specific information] Agent Personality/Tone (choose or describe): [ ] Professional and formal [ ] Friendly and warm [ ] Casual and conversational [ ] Empathetic and understanding [ ] Energetic and enthusiastic [ ] Other: [Describe] Special Instructions: – How should the agent handle emergencies? [Describe] – Should the agent offer to transfer calls? When? [Specify] – Any specific phrases or terminology to use/avoid? [List] – Any upselling or additional services to mention? [List] – Objection handling: What are common objections? [List 2-3] Target Customer: [Who typically calls? e.g., homeowners, busy professionals, parents, seniors, etc.] Call Flow Preference: [ ] Collect all information first, then confirm [ ] Ask questions one at a time conversationally [ ] Prioritize speed and efficiency [ ] Prioritize rapport building Custom Variables to Use (if applicable): – Do you want the agent to use the caller’s name? [Yes/No] – Do you want to reference contact information already in the system? [Yes/No] – Other custom fields: [List any] — TASK: Create a comprehensive Voice AI prompt following this structure: # Role and Identity Define who the AI is, including name, position, and personality traits # Tone and Communication Style Specify how the agent should speak (natural, adaptive, empathetic, professional, etc.) # Primary Objectives List the main goals during each call with clear priorities # Conversation Flow Break down the conversation into phases: ## Phase 1: Greeting and Identification ## Phase 2: Information Gathering ## Phase 3: [Based on my objective – appointment scheduling/qualification/order taking] ## Phase 4: Confirmation and Wrap-up # Knowledge Base Integration Include the trigger phrase: “Use the knowledge base if the caller asks about [relevant topics based on my business]” # Handling Specific Scenarios Include sections for: – Emergency/urgent requests – Pricing questions – Objections and concerns – Off-topic conversations – When caller requests human assistance # Important Rules – Keep responses concise (2-3 sentences maximum) – Only use confirmed information – Never assume details about the caller – Use open-ended questions – Verify important information – Handle interruptions gracefully – Stay on topic and guide the conversation # Custom Fields to Update List the contact fields that should be populated during the call — FORMAT REQUIREMENTS: – Use Markdown formatting with proper headers (# ## ###) – Keep it organized and scannable – Write in a way that sounds natural when spoken – Include specific examples of phrases the agent should use – Make instructions clear and actionable – Structure it so a voice AI can follow it sequentially OUTPUT: Provide the complete prompt ready to paste directly into GoHighLevel’s “Agent Goals” > “Prompt” section.